Ted A'Zary has been promoted to head a combined research team dedicated to NBCUniversal's Syfy and Chiller networks.
As senior vice president, research, for the channels, A'Zary will focus on multiplatform metrics, primary research, sales and digital research, reporting directly to Dave Howe, president of Syfy and Chiller. Previously he'd been vice president, research for Syfy and Chiller, but he reported to NBC's research group.
Also promoted was Susan Lape, who was named vice president primary research, reporting A'Zary. Lape, previously senior director, primary research, USA and Syfy, will oversee pilot testing and original series development research for Syfy and Chiller. Lape will also provide strategic insight to the network's marketing, sales, digital and business development departments.
A'Zary joined Syfy in 2003. Previously he worked at CNBC, The Weather Channel and Conde Nast.
Lape joined NBCU in 2000 as a research associate in the NBC primary research unit. She worked at Bravo before joining Syfy and USA in 2007.