Azteca Can Add to Time Warner Carriage

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Hispanic network Azteca America said it signed an agreement with Time Warner Cable that could lead to carriage in areas where the network is not carried by an over-the-air station.

In markets where Azteca America has a broadcast affiliate, it can already claim a spot on the cable operator’s lineup via must-carry rules.

The MSO will also add Azteca America programming to its free on-demand menu.

The network, owned by TV Azteca of Mexico, currently claims a presence in 52 Hispanic U.S. TV markets.

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