Washington -- BET Action Pay-Per-View and Miramax Films
have teamed up to offer an exclusive, value-added promotion for Miramax's Jackie
Brown November PPV title.
Viewers ordering the movie, which generated $39.6 million
at the box office, will receive details at the end of the film on how to order a free Jackie
Brown T-shirt, the network said.
BET Action will provide operators with a 30-second on-air
promotional spot, as well as a 60-second radio spot, promoting the offer. The network will
also make available spots to run on Prevue Guide and Sneak Prevue.