BET Adds Live Feed to TV Everywhere App

BET NOW Supported on iOS and Android Devices
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BET Networks has spooled up a live stream for its BET NOW TV Everywhere app for iOS and Android devices.

BET Networks launched its first branded TVE app about a year ago, starting off with on-demand access to full episodes of series and shows, including The Game, Being Mary Jane, and Real Husbands of Hollywood.

“At BET we strive to evolve and innovate to exceed the pace of our consumer’s growing rate of video consumption on mobile devices.” said Kay Madati, EVP and chief digital officer for BET Networks, in a statement. “With BET NOW’s innovative capability of LIVE viewing, our audience and users will never miss out on their favorite BET shows movies and specials.”

It is now available to 55 million households across more than 20 distributors, including some of the largest, such as AT&T U-verse, Cablevision Systems, Cox Communications, DirecTV, Time Warner Cable, and Verizon FiOS.