BET Mobilizes on Verizon Wireless

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Verizon Wireless said it inked a deal with BET Networks to carry some of the programmer’s video content on its on-demand V CAST service.

BET’s channel on V CAST Video -- available to Verizon Wireless subscribers starting Wednesday -- will include interviews from the 106 & Park music-video show, docudrama American Gangster, reality-TV show College Hill and comedy show Comic View.

The deal with Verizon Wireless follows the Viacom-owned network’s launch last year of BET Mobile, which provides ring tones, games and video content for wireless devices.

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