Still weighing its options, fledgling short-form video network Brief Original
Broadcasts is now eyeing a summer debut following the postponement of its
planned launch this past week.
BOB -- which will air documentaries and scripted and animated fare, as well
as extended advertising vehicles and other shorts -- was slated to bow March
CEO Dan O'Brien said the digital network -- available for no license fee and
offering affiliates up to 10 percent of its advertising revenue, depending on
carriage levels -- is mulling whether to remain an independent or become part of
a programming group.
Although bound by confidentiality agreements from identifying the parties,
O'Brien said, "Six different networks [or] network groups have expressed
interest in becoming minority or majority investors" in BOB.
He added, "Five different distribution groups" are interested in carrying
BOB, but contracts have yet to be signed.