Bodenheimer to Come Clean on Pricing

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ESPN will call another play on offense Thursday when president George Bodenheimer (who’s also the ABC Sports chieftain) holds forth at the National Press Club in Washington, D.C., at 10 a.m.

A call-in number will be provided for scribes who can’t come in person.

The talk is entitled the "real story behind cable programming and retail pricing," an advisory advised Tuesday.