Adult entertainment company Vivid Entertainment has tapped former New Frontier Media executive Ken Boenish as the president of its new VividTV division.
Boenish, formerly president of New Frontier Media -- which owns adult pay-per-view channels Penthouse TV, The Erotic Networks, VaVoom, Juicy and XTSY - will take over the new VividTV adult-themed VOD and pay TV service, which is expected to launch later this month. Vivid reports that it already has deals for VividTV with two major distributors serving more than 20 million homes.
"Vivid has what is undeniably the most notable and well-recognized brand in the business and the content to back it up," Boenish said in a statement. "The studio is the most award-winning producer this industry has ever seen and I look forward to using my experience to enhance adult entertainment offerings for TV platform operators in the US and around the world."