Las Vegas -- For the second time in three weeks, Time Warner Cable chairman and CEO Glenn Britt took the stage at a trade show here, this time telling an audience of wireless-industry players that the consumer is the reason cable is focused on the cellular-service play.
Britt also promised that this year, Time Warner would introduce more new services and innovation than in the past 40 years.
As he did two weeks ago, Britt told the wireless crowd that the consumer is king, pointing out that even content is now increasingly including user-generated blogs and personal Web pages. For Time Warner, a major goal is to offer technology and services based on what these consumers want.
“We’re not in the business of building cable networks; we are in the business of fulfilling consumer needs,” he said.
Hence Time Warner’s interest in wireless these days: Britt noted that 6% of all U.S. households have shut off their landline phones and are now relying on wireless-voice service only.
“So the wireless business is certainly attractive for its growth prospects,” he added. Wireless combined with wired voice, video and data will give cable the quadruple service play, “but from my point of view, adding cell phones to that bundle is not all that interesting to me,” Britt said.
What is of interest is adding Time Warner’s vast content holdings to offer customers greater access to content wherever they are. Sprint Nextel Corp.’s collaboration with Time Warner and fellow cable operators Comcast Corp., Cox Communications Inc. and Bright House Networks will create more such services, Britt said.
Consumers will be able to not only take their services home, but take their content with them outside of the home, he added, including access to video clips on mobile devices, navigation tools and personal information such as phone numbers and addresses.
“We have the lead now in our space, and we plan to keep that lead,” Britt said.