Broadcast, Cable Owner Proposes Retrans Guidelines

Block Communications, which owns both TV stations and Buckeye Cablevision, has petitioned the FCC to interpret its statutory retrans good faith bargaining authority to include requiring market-specific fact tests for bargaining "parity" among operators and stations in small and mid-sized markets.

That would include requiring more  "objective" criteria on what offers reasonably reflect" the market position of the TV station or cable operator. That would mean the FCC would become more active in judging negotiations, something the FCC has been reluctant to do.

Block says that cable customers in small and midsized markets are being harmed by current retrans practices, particularly by tv station "supergroups" using their "scope and scale to extract massive fee increases from small and mid-sized cable operators.

Block is currently in the midst of a retrans impasse with one of the nation's largest TV station groups, Sinclair, including filing a complaint with the FCC in February saying the broadcasters was not negotiating in good faith.

Sinclair's NBC affiliate WNWO-TV has been off Buckeye's Toledo system for four months, with Block saying it is due to the "exorbitant demands and bad faith bargaining tactics" of the broadcaster. Sinclair has called those charges baseless.

John Eggerton

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.