Cable, Ad, Tech Execs Tapped For Cable Show General Sessions

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Brian Roberts, Ken Lowe and Laura Desmond are among the well-known media executives who will be on opening general sessions on Wednesday, June 15, and Thursday, June 16, at the Cable Show convention in Chicago, the NCTA said.

Specifically, on June 15 at the 60th annual convention, the day will begin at 9:15 a.m. local time with opening remarks and then a conversation between Federal Communications Commission chairman Julius Genachowski and new National Cable & Telecommunications Association CEO Michael Powell, himself a former FCC chairman.

Then comes a general session panel discussing "Value Proposition: Cable's Rising Role in the Modern Media Mix."

Participants will include:

• David Haslingden, president & COO, Fox Networks Group;

• Ken Lowe, chairman, president & CEO, Scripps Networks Interactive;

• Robert Marcus, president & COO, Time Warner Cable;

• Michael Willner, vice chairman & CEO, Insight Communications.

Next on Wednesday morning comes a panel session called "Reaching Out: Advertising Strategy for a Shifting Media Environment." Panelists will include:

• Laura Desmond, CEO, Starcom Mediavest Group;

• Bill Koenigsberg, president, CEO & Founder, Horizon Media;

• Lori Senecal, president & CEO, Kirshenbaum, Bond, Senecal & Partners;

• Tim Spengler, president, North America Initiative

Maria Bartiromo, CNBC's anchor of Closing Bell and anchor and managing editor of Wall Street Journal Report with Maria Bartiromo, will moderate the two panels. Bartiromo will be inducted into the Cable Hall of Fame on Tuesday, June 14, at the convention.

On Thursday, at 9 a.m., the convention's day will begin with a general session called "Generation Next: Leveraging the Network for a New Era of Innovation." The panel will include:

• Sanjay Jha, chairman & CEO, Motorola Mobility;

• Thomas Rutledge, COO, Cablevision Systems Corp.;

• Brian Roberts, chairman & CEO, Comcast Corp.

Erin Burnett, CNN Worldwide's news anchor and chief business and economics correspondent, will moderate this panel.

Other panels and speakers will be announced. The NCTA announced earlier that six top cable operating executives will headline an afternoon general session on Thursday.

And on the opening day, Tuesday, June 14, the opening session segments will include a welcome from Chicago Mayor Rahm Emanuel, state of the cable industry remarks from Powell and a general session with several top cable and programming executives.

All general sessions will be streamed live on the Internet from the North Hall at McCormick Place, and be available at live.thecableshow.com.

More on The Cable Show 2011 is available at www.thecableshow.com.

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