Ahead of the fall 2012 TV season, Fox Broadcasting has inked a "TV Everywhere" deal with The Washington Post Co.'s Cable One, its first with a cable operator and its third overall along with Dish Network and Verizon FiOS.
Fox moved to the walled-garden strategy last summer. On Aug. 15, 2011, the network stopped providing new episodes at Fox.com and Hulu.com for free to all Internet users the day after they air. Instead, new episodes will be available only to subscribers of participating "TV Everywhere" distributors for eight days following their TV premiere.
According to a source familiar with Fox's plans, the company is not expecting to land any new TV Everywhere deals before its new and returning shows start debuting next month.
Hulu, owned by News Corp. (Fox's parent company), NBCUniversal and Walt Disney Co., now restricts access to new Fox episodes within the eight-day window to subscribers of participating pay-TV providers. In addition, if a current season show from Fox is available on Hulu Plus, the $7.99 monthly service, those episodes will be available the next day on the Hulu Plus subscription service.
A Fox spokesman declined to comment on the Cable One agreement. Cable One reps did not respond to requests for comment.
Cable One's other TV Everywhere offerings included NBCU's online and mobile coverage of the 2012 London Olympic Games.
Separately, Cable One signed a deal earlier this spring with Synacor, which will power a new consumer-facing website and TV Everywhere services to the cable company's subscribers. Cable One did not indicate when it would launch the site.
Phoenix-based Cable One operates 52 locations and serves 690,000 households across the U.S.