Cable Positive’s Villano Heads to MIP-TV

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Cable Positive CEO Steve Villano will participate in the United Nations-sponsored “AIDS Programming Pitch Session” at the MIP-TV Conference in Cannes, France, next month, the cable industry’s AIDS-action organization said Thursday.

Cable Positive said the session is aimed at producers who would like to play a leading role in the fight against HIV and AIDS through creating original programming.

The jury will be made up of Villano, MTV Networks International vice president of public affairs Georgia Franklin (jury president), NBC consultant and International Academy of Television Arts and Sciences board member Fred Cohen, SABC2 general manager and TV-commissioning editor Aletta Alberts and Miditech founder Nikkil Alva.

The panel on April 12 will review three long and three short program pitches chosen by a preselection committee chaired by Roy Head, ex-director of the BBC World Service Trust, and the jury will choose the best idea.