Cablevision Systems Corp. said Tuesday that it is bundling gift
certificates for one-dozen roses with its latest Optimum Online high-speed gift
Consumers who pay $489.95 for the kit -- which includes a
cable modem, network card, self-installation kit and one year's worth of
high-speed access -- receive gift certificates from 1-800-FLOWERS.com Inc.
The gift boxes are sold through participating branches of Cablevision's
consumer-electronics retail chain, The Wiz.
The promotion runs through Valentine's Day, Feb. 14.
The New York-area cable operator ran a similar campaign