CBS Studios International and Reliance Broadcast Network Limited (RBNL) Wednesday announced a deal to launch television channels in India through a joint venture company to be called BIG CBS Networks Pvt. Ltd.
BIG CBS will be incorporated in India, and CBS and RBNL will each have a 50% equity interest. The company will initially launch three English language entertainment channels customized for the Indian market in the fourth quarter of 2010.
For more, please read this report in broadcastingcable.com.