CenturyLink Launches Prism TV in St. Paul

Expands Reach of IPTV Service in Twin Cities 
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Following a launch to portions of Minneapolis last June, CenturyLink is raising the level of video competition with Comcast in St. Paul after launching Prism TV there as well as in more than a dozen nearby cities.

Other cities that are part of the expansion include Arden Hills, Blaine, Bloomington, Centerville, Circle Pines, Coon Rapids, Edina, Falcon Heights, Ham Lake, Lauderdale, Lexington, Little Canada, Mounds View, New Brighton, North Oaks, Roseville, Spring Lake Park, St. Anthony, and St. Louis Park.

More cities and “thousands of additional homes” will have access to Prism TV in the coming weeks, said CenturyLink, which has been offering Prism TV where it’s been deploying its 1-gig capable fiber network.

Prism TV runs on the Ericsson (formerly Microsoft) Mediaroom platform. CenturyLink confirmed last year it was evaluating the Reference Design Kit (RDK) as it mulls a next-gen video platform.  CenturyLink was the first U.S. telco to affirm its interest in using a pre-integrated software stack for IP-capable and hybrid IP/QAM set-tops and gateways that’s being managed by Comcast, Time Warner Cable and Liberty Global.

CenturyLink, which is working on an OTT video service, signed on about 11,300 Prism TV subs in Q3 2015, raising that total to about 269,000. The telco has also launched Prism TV in Seattle; La Crosse and Platteville, Wis.; Columbia and Jefferson City, Mo.; Tallahassee and central and  southwest Florida;  Las Vegas; central N.C.; Phoenix; Omaha, Neb.; Denver and Colorado Springs, Colo.; Portland;  and Salt Lake City.