Charter Rolls Out V-Me In Southern California


Charter Communications has launched V-me in its California systems.
The operator is positioning V-me on it digital channel to its customers in southern California. Deal terms were not disclosed.
V-me provides Latino families in Spanish with a youthful, contemporary mix of original productions, exclusive premieres and acquisitions, and popular public television programs, specially adapted for American Latinos.
"Charter is committed to bringing quality programming to the Latino community," said Fred Lutz, vice president and general manager of Charter's southern California operations, in a statement. "Adding V-me to our already diverse channel lineup is in keeping with our goal to bring value to all of our customers by connecting them to information and entertainment from around the world."
Noted Al Jerome, president and CEO of KCET, the public television outlet for southern and central California: "KCET is proud to extend V-me's presence to Charter's cable customers in the dynamic communities within Southern California. Now anyone interested in Latino or Hispanic culture and lifestyle will be able enjoy quality public television programming in Spanish that inspires, empowers and entertains."