CMR to Monitor More Cable Nets

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CMR, a unit of Taylor Nelson Sofres, announced Tuesday that it will soon
begin monitoring ad spending on seven additional cable networks, for a total of
44.

CMR media group senior vice president Carl Dickens said the seven additional
cable programmers to be added later this spring are American Movie Classics,
sister WE: Women's Entertainment, ESPN Classic, Galavisión, Outdoor Life
Network, Oxygen and Speed Channel.

Dickens added that CMR will add Univision Communications Inc.'s recently
launched Hispanic network, TeleFutura, for a total of 10 broadcast-television
networks.

Among Hispanic networks, CMR (formerly Competitive Media Reporting) had
already been tracking Telemundo and Univision, he noted.

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