CMR, a unit of Taylor Nelson Sofres, announced Tuesday that it will soon
begin monitoring ad spending on seven additional cable networks, for a total of
CMR media group senior vice president Carl Dickens said the seven additional
cable programmers to be added later this spring are American Movie Classics,
sister WE: Women's Entertainment, ESPN Classic, Galavisión, Outdoor Life
Network, Oxygen and Speed Channel.
Dickens added that CMR will add Univision Communications Inc.'s recently
launched Hispanic network, TeleFutura, for a total of 10 broadcast-television
Among Hispanic networks, CMR (formerly Competitive Media Reporting) had
already been tracking Telemundo and Univision, he noted.