CNN Checks Out Candidates on Facebook


CNN and Facebook have combined on a tool to provide a real-time look at who is talking about the presidential and vice presidential candidates on the social net., launched Monday at the Republican National Convention, will provide charts and graphics representing the volume of activity, which CNN will tap into during its coverage of the convention Aug. 27-30 in Tampa.

The announcement is the latest product of a multiplatform partnership. "We are excited to build on our long relationship with Facebook to transform social media conversation into real-time data," said CNN Digital senior VP KC Estenson in a statement. "By teaming up with Facebook and Mass Relevance [which developed the tool], we can accurately gauge the buzz surrounding this election and deliver it to CNN Digital users, literally as it's happening."