Effective Monday, Comcast Cable Communications Inc.'s Marketlink Washington,
D.C., interconnect began inserting virtually all of the advertising placed on
cable systems in the greater area, including Maryland and northern Virginia.
The announcement Monday pointed out that the only exception involves
advertisers targeting Fairfax, Va., which will continue to be serviced by Cox
Communications Inc.'s CableRep Advertising unit.
Comcast and Cox have agreed to combine local avails with other systems in the DMA,
including Charter Communications Inc. and Adelphia Communications