A day after announcing the new management lineup for its pending NBC Universal joint venture, Comcast will make some organizational changes to its cable operations, paring down its field divisions to three from four.
Comcast will dissolve the East Division, placing its Washington, D.C. area, Philadelphia and southern New Jersey and Pittsburgh operations into the existing North-Central Division, which will be renamed the Northeast Division and include operations from Virginia upward through New England.
Comcast will also rename its Southern Division the Central Division, adding systems in Chicago, Indianapolis, Detroit and other Michigan properties. Houston, formerly part of the Southern Division, will join the West Division.
The changes, reported earlier by the blog Light Reading, will effectively streamline the cable operator into three divisions -- Northeast, Central and West -- and make it easier for the nation's largest cable operator to roll out new products and services.
Former East Division president William Connors will take the helm of the Central Division, which will be based in Atlanta, replacing the retiring John Ridall, who joined Comcast in 1999. Kevin Casey and Steve White will continued their roles as presidents of the Northeast and West divisions, respectively.
In an unrelated move, Comcast said that former Charter Communications executive vice president of corporate development and strategy Greg Rigdon will join the company as executive vice president of content acquisition early next year. Rigdon will replace Matt Bond, who will become executive vice president, content distribution for NBC Universal once that JV is completed.
Rigdon rejoins his former boss Neil Smit, who left Charter earlier this year to become president of Comcast Cable Communications. Rigdon had worked for Smit at America Online prior to joining Charter in 2006. His move to Comcast was reported earlier by CableFAX Daily.