Comcast Ties Into Toon Disney Sweeps

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Next month, Comcast Cable Communications Inc. will swing into Toon Disney's
'Jammin' Jungle Sweepstakes' in five markets.

The promotion will enable those Comcast customers who upgrade to
digital-cable service or subscribe to Comcast's high-speed Internet services
from July 1 through 22 to automatically be entered in the sweepstakes.

There will be one grand prize per market: a vacation for a family of four to
The Walt Disney Co.'s Animal Kingdom theme park, where the winners will also be
VIP guests at 'Mickey's Jammin' Jungle Parade.'

The five Comcast markets are Philadelphia; Baltimore/Washington, D.C.;
Knoxville, Tenn.; Fort Myers/Naples, Fla.; and Toms River, N.J.

The promotion will be supported with cross-channel spots, direct mailings and
in-store point-of-sale displays in the participating markets.

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