Cox Communications’ rollout of home security and automation services took another step forward this week with a launch in Baton Rouge, La.
The service, called Cox Homelife and based on the Icontrol platform , offers a mix of services and features, including intrusion and home safety monitoring (including fire, gas and flood), remote access to the system via integrated mobile apps, carbon monoxide and smoke detection, video monitoring, and the ability to control functions such as lighting and heating.
Cox first piloted the service in Arizona in 2011, and has since introduced it in several other markets, including Las Vegas, California, Oklahoma, New England, Ohio & Virginia. Cox, an official said, will look to complete its rollout as it expands the service to central Florida and middle Georgia in the early part of 2015.
Cox’s service plans for the offering starts at $29.99 per month, with a three year contract.
Cox and other cable operators view home security automation as a growth driver, but face competition from market mainstays such as ADT, other service providers that have entered the mix, including Verizon Communications and AT&T. The market is also seeing new retail focused products, including PEQ from SmartHome Ventures, which also works with Icontrol and recently completed an integration for the Google-owned Nest Learning Thermostat.