Cox Communications Inc. is hooking up with Boys &
Girls Clubs of America as one of its national sponsors.
Under the multi-year deal, Cox will provide high-speed Internet access and
educational content to various Boys & Girls Club chapter facilities as well
as individual members.
The operator also will run Clubs public service messages on all of its
systems and encourage employees to become chapter volunteers.
A timetable of access rollouts and cross-channel PSA runs will be determined
during the summer.
Several Cox systems, including San Diego and Las Vegas, have fostered Boys
& Girls Club relationships of this nature over the last few years.
'It's a best practice we thought could be replicated elsewhere,' explained
Mallard Holliday, Cox's new community relations director here.
'This relationship is a natural fit of two organizations committed to youth,
education and technology,' added Cox CEO Jim Robbins in a prepared statement.
'We admire the mission and dedication of this fine organization.'
Boys & Girls Clubs operates more than 3,300 neighborhood facilities
nationwide, involving more than 3.6 million young adults.