CTAM Show Schedule


Sunday, July 20
3:30 p.m.-5 p.m.
General Session
Fame: Creating and Managing Star Power
Panelists: Paige Davis
TLC's Trading Spaces
Budd Friedman
The Improv
Eric Kessler
President, Sales & Marketing
Peter Liguori
President and CEO
FX Networks
Kenny Mayne
ESPN SportsCenter
5 p.m.-6:30 p.m.
Mark Awards Ceremony and Reception
Monday, July 21
9 a.m.-12:30 p.m.
General Session
Keynote Speakers: Steve Ballmer
Microsoft Corp.
Richard Green
President & CEO
Cable Television Laboratories Inc.
Matthew Blank
Chairman and CEO
Showtime Networks Inc.
Roundtable Discussions
The Art of Customer Care Track
5:30 p.m.-6:30 p.m.
Chairman's Reception
Tuesday, July 22
9 a.m.-12:30 p.m.
General Session
Hall of Fame Induction
Robert Glaser
Chairman and CEO
RealNetworks Inc.
Brian Fetherstonhaugh
Chairman, Global Brands
Ogilvy & Mather Worldwide
Maureen McGuire
VP, Worldwide Marketing Management
and Integrated Marketing Communications
IBM Corp.
2:30 p.m. -3:30 p.m.
Breakout Session
Southewest Airlines — Service Lessons
You Can Steal
Featuring Earl Sasser
4 p.m.-5 p.m.
General Session
The Straight Story: MSO Programming
Panelists: Lynne Constantini
VP, Programming
Time Warner Cable
Patrick Esser
Executive VP
Cox Communications Inc.
Michael Willner
Vice Chairman and CEO
Insight Communications Co.
5:15 p.m.-7 p.m.
Closing Reception
Wednesday, July 23
8:30 a.m.-12:30 p.m.
Closing Brunch
"The Mad Science Of Rebranding"
Panelists: Jarl Mohn
President of The Mohn Family Foundation
and The Mohn Family Trust
Chris Moseley
Executive VP, Worldwide Marketing and Brand Strategy
Hallmark Channel
Lenny Stern
David Watson
Executive VP, Sales, Marketing & Customer Service
Comcast Cable Communications