CTAM Show Schedule - Multichannel

CTAM Show Schedule

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Sunday, July 20
3:30 p.m.-5 p.m.
General Session
Fame: Creating and Managing Star Power
Panelists: Paige Davis
Host
TLC's Trading Spaces
Budd Friedman
Founder
The Improv
Eric Kessler
President, Sales & Marketing
HBO
Peter Liguori
President and CEO
FX Networks
Kenny Mayne
ESPN SportsCenter
5 p.m.-6:30 p.m.
Mark Awards Ceremony and Reception
Monday, July 21
9 a.m.-12:30 p.m.
General Session
Keynote Speakers: Steve Ballmer
CEO
Microsoft Corp.
Richard Green
President & CEO
Cable Television Laboratories Inc.
Matthew Blank
Chairman and CEO
Showtime Networks Inc.
Roundtable Discussions
The Art of Customer Care Track
5:30 p.m.-6:30 p.m.
Chairman's Reception
Tuesday, July 22
9 a.m.-12:30 p.m.
General Session
Hall of Fame Induction
Robert Glaser
Chairman and CEO
RealNetworks Inc.
Brian Fetherstonhaugh
Chairman, Global Brands
Ogilvy & Mather Worldwide
Maureen McGuire
VP, Worldwide Marketing Management
and Integrated Marketing Communications
IBM Corp.
2:30 p.m. -3:30 p.m.
Breakout Session
Southewest Airlines — Service Lessons
You Can Steal
Featuring Earl Sasser
4 p.m.-5 p.m.
General Session
The Straight Story: MSO Programming
Panelists: Lynne Constantini
VP, Programming
Time Warner Cable
Patrick Esser
Executive VP
Cox Communications Inc.
Michael Willner
Vice Chairman and CEO
Insight Communications Co.
5:15 p.m.-7 p.m.
Closing Reception
Wednesday, July 23
8:30 a.m.-12:30 p.m.
Closing Brunch
"The Mad Science Of Rebranding"
Panelists: Jarl Mohn
President of The Mohn Family Foundation
and The Mohn Family Trust
Chris Moseley
Executive VP, Worldwide Marketing and Brand Strategy
Hallmark Channel
Lenny Stern
Partner
SS&K
David Watson
Executive VP, Sales, Marketing & Customer Service
Comcast Cable Communications

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