CTAM Summit Attendance On Track: Beales


With a little less than a month to go before the event in the Big Easy, the CTAM Summit is pacing toward reaching its attendance target
CTAM president and CEO Char Beales notes the goal for this year's Summit is 1900 attendees. "We're on track," Beales said during a call with reporters and event co-chairs, Jon Hargis, executive vice president of marketing and advertising for Cablevision Systems Corp. and Janet Rolle, executive vice president and CMO at BET Networks.
This year's CTAM Summit is scheduled for Oct. 18-20 at the New Orleans Riverside Hotel.
Beals said cable's marketing association was encouraged by the performance of events at the industry's recent Diversity Week, where the 24th annual NAMIC Conference attracted some 560 attendees and WICT Leadership Conference scored a 25% attendance advance from the previous year. "We're optimistic about making our goal," she said, before acknowledging  that "economy is tough."
Last year, CTAM Summit drew 1983 attendees to Denver, where the industry gathered for Cable Connection -- Fall. This time around, the CTAM Summit -- with the theme "Connect. Innovate. Succeed." -- is being flanked in NOLA by the SCTE Cable-Tec Expo at the Ernest N. Morial Convention Center Oct. 20-22 and the WICT Tech It Out Breakfast
Beales said each conference has its "own audience with little crossover."
She's also encouraged by sponsor participation as 40 companies have ties to upcoming CTAM Summit, including a half-dozen newcomers.
More Summit information is available here.