In Demand L.L.C. is adding Spanish-language movies and programming to its video-on-demand lineup to help cable operators selling digital set-tops to Hispanic households.
The network is distributing five hours of Spanish-language VOD to Time Warner Cable systems in Los Angeles and San Antonio.
In Demand plans to dub Scorpion King in Spanish. It will also carry Spanish films Tinta Roja and Cha Cha Cha with English subtitles.