DirecTV Rings Up Cincinnati Bell

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Cincinnati Bell Inc. will begin offerings its residential customers DirecTV Inc. direct-broadcast satellite service under an agreement announced Monday.

The telco’s service area includes Ohio, Kentucky and Indiana.

Last week, DirecTV said it added about 100,000 subscribers in the third quarter through its regional-Bell-operating-company relationships with Verizon Communications and BellSouth Corp.

"The addition of DirecTV's satellite-television service offering to our product lineup enables us to close the gap on providing customers with the only all-inclusive bundled suite of services that is unmatched by our competition," Cincinnati Bell chief marketing officer Paul McAleese said in a prepared statement.

DirecTV executive vice president of sales, distribution and business development Steve Cox added, “By combining two well-known brands with a compelling array of entertainment and telecommunications services, Cincinnati Bell and DirecTV will offer consumers superior value and a quality alternative to cable.”

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