Dish Network said it has launched local, regional and national weather news channel WeatherNation, including an interactive app that allows customers to quickly view local weather information.
The deal comes less than a week after Dish renewed a multi-year deal with rival weather service, The Weather Channel.
WeatherNation has promoted itself as an alternative to The Weather Channel, offering a lineup heavy with local and regional forecasts and weather news. Founded in 2009, it made headlines in 2010 as a key player in Dish’s negotiations with the more established weather network. While Dish’s threats to drop The Weather Channel ultimately never came to be, WeatherNation proved to be an integral player in a later carriage dispute between TWC and DirecTV. DirecTV dropped The Weather Channel in January 2014 for about three months, restoring the channel in April of that year, but also extended its deal with WeatherNation.
“Dish customers asked for more weather coverage around the clock,” said Dish senior vice president of programming Warren Schlichting in a statement. “With the addition of WeatherNation’s offerings, our customers have even greater access to weather news and information when it matters most.”
WeatherNation’s interactive app is available on Dish’s whole-home DVR the Hopper and select other set-top boxes. The app offers Dish customers instant access to the local weather in up to 10 different locations.
“24 hours a day, seven days a week, our certified meteorologists deliver the latest weather news and forecasts,” said WeatherNation president Michael Norton in a statement. “Moreover, our great relationships with trusted local weather experts across the nation allow us to provide focused weather information at DISH customers’ fingertips on a regional and local basis.”
WeatherNation (Channel 215) will be available to Dish customers nationwide during a six-week free preview and will join the lineup of Dish’s America’s Top 120 programming package and above.