As part of a plan to expand their existing operations, Liberty Media's Amsterdam-based Digital Media Center has formed a partnership with RRsat Global Communications, an Israeli firm providing playout, production and transmission services.
The alliance allows both companies to expand their global reach and better compete in a playout and transmission landscape that is increasingly dominated by global companies.
DMC already handles over 60 HD and SD channels, including a number of major U.S. programmers like History Channel, National Geographic, MGM, E! and Fox that have extensive global operations. For its part, RRsat also does business with a number of global players, working with over 550 channels, including Fox News and Sports, MGM, BabyTV, Fashion TV and Nickelodeon.