EchoStar Dishes Out Election Six-Pack

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EchoStar Communications Corp.’s Dish Network is bringing six networks together on one channel for its election coverage.

The direct-broadcast satellite service said Monday that viewers will be able to watch national and state election coverage from Cable News Network, Fox News Channel, MSNBC, C-SPAN, MTV: Music Television and Comedy Central simultaneously on a single TV screen.

Subscribers can also select an individual network and view its coverage in full-screen format, EchoStar said.

EchoStar said its “Dish Network Election 2004 Coverage” marks the first use of interactive-TV multiple-picture-in-picture technology for election coverage in the United States.

The coverage will be available free-of-charge to more than 9 million Dish subscribers with access to "dish home" interactive-TV service from Monday, Oct. 25, through Friday, Nov. 5, EchoStar said.

“With six networks on one channel, our customers have a decided advantage in the effort to stay on top of the 2004 elections,” EchoStar executive vice president of programming and marketing Michael Schwimmer said in a prepared statement.

“And we have something for every viewer, including traditional up-to-the-minute election returns and analysis, an in-depth look at the election issues most affecting the younger generation and a channel offering a humorous side of the elections,” he added.

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