E!'s Red Carpet Coverage: Best Nielsens In Four Years


While NBC's Golden Globe telecasts was essentially flat, E! Entertainment's coverage from the red carpet was the network's best in four years.
E! averaged 1.6 million viewers for it Live From the Red Carpet: Golden Globes 2011 from 6 p.m. to 8 p.m., according to Nielsen data. That marked the franchise's best performance since 2007, network officials said. Household ratings, for the show hosted by Ryan Seacrest and Giuliana Rancic, grew 5% to a 1.36 household mark.
The one-hour Countdown To The Red Carpet: Golden Globes 2011 at 5 p.m. recorded its best performance in seven years, averaging 630,000 total viewers, while improving 29% with household ratings from 2010, according to Nielsen.
As for the Globes telecast hosted by the controversial Ricky Gervais, it averaged 16.99 million watchers, essentially the same as last year, according to Nielsen fast nationals data.

The telecast averaged a 5.2 rating among persons 18 to 49, up 5% from last year's telecast with the group Madison Avenue covets most.