eScapes Network Lands NCTC Pact

Independent Programmer Shows HD Landscapes, Music
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eScapes Network and the National Cable Television Cooperative have completed a new master agreement that provides NCTC members distribution rights to the network, the cooperative said.

In a release, the programmer (which has an operator-focused Web page at this link) and the NCTC said the eScapes Network "takes viewers’ senses on a vacation by blending HD video from some of the most amazing places on earth with relaxing music introduced by a friendly, familiar on-air personality to enhance their entire experience. Each hour of programming consists of four location-based episodes running uninterrupted by commercial breaks." Between the segments is an advertising avail, two of which belong to the distributor, the network said.

Tim Larson, the network's VP of distribution, told Multichannel News in an email that the network is currently distributed through Buckeye Cablesystems and MCTV  "with additional distribution through a few broadcast outlets. However, we are currently experiencing a groundswell of excitement both in the States and abroad and are looking to close on a couple additional deals this week." Operators can carry it in either high- or standard-definition format or both, he said.

“Our programming is so new and different, the network has been awarded a U.S. patent,” Roy Radakovich, the eScapes CEO, said in the release. “As an independent network producing family-friendly content with wide viewer appeal, we appreciate the level of interest and support we’ve received from NCTC and its members.”

An NCTC master agreement sets rates, terms and conditions for participating NCTC members to carry eScapes programming.  “We anticipate many of our members will appreciate eScapes and the high-definition window on the world the network provides their customers,” Judy Meyka, NCTC’s EVP of programming, said in the release, “and we are excited to offer our members  eScapes’ unique take on destination programming.”

Jon Oswald, eScapes general manager, said in the release, “Our programming mission is simple.  Deliver compelling content that the viewer can't stop watching, and make the deal reasonable so NCTC members of all sizes can afford to provide it to their customers.”

Headquartered in Monroe, Mich., the network is available on the Galaxy 16 Satellite/Transponder 5.