The Walt Disney Co. said its new streaming sports service will be called ESPN Plus.
Speaking during the company’s earnings call Thursday, Disney CEO Bob Iger said direct-to-consumer streaming services were his highest priority for 2018.
Iger did not bring up the talks Disney reportedly had about buying assets from 21st Century Fox. In response to questions, the company declined to comment on press speculation.
ESPN Plus will be launched in the spring. It will be based on a redesigned ESPN app that will enable users to view highlights, stream ESPN programming and subscribe to thousands of additional live sporting events.
“The one app experience will be a one-of-a-kind product,” Iger said. “It will have more live sports than you can get on any channel, site or app.”
Iger said that pricing for the app will be disclosed next year.