ESPN has furthered its commitment high school sports, acquiring digital media and production company Student Sports, Inc.
The sports giant will integrate the Torrance, Calif.-based company, whose assets include Studentsports.com and DyeStat.com, along with the rights to 160 events, including the Elite 11, Area Code Baseball and Nike Combines/Nike SPARQ Mini Camps, within ESPN Rise, its multimedia high school sports unit.
In conjunction with the acquisition, terms of which were not disclosed, ESPN will enter into a licensing and content sharing agreement with SPARQ, the dynamic athletic training and assessment company based in Portland, Ore.
“Adding Student Sports to our organization enhances our position in high school sports significantly,” said ESPN Rise senior vice president James Brown in a statement. “This acquisition is in lock step with our goal to celebrate high school athletics, utilizing the expertise across all of our assets-representing a collection of more than 40 years of experience in this space.”