ESPN has signed high-definition-TV-affiliation agreements with Insight
Communications Co. Inc., Cox Communications Inc., the National Cable Television
Cooperative, Service Electric Cable TV Inc., Utilacom Networks and Comporium
ESPN will launch HD Sunday, March 30 at 6:30 p.m. with Baseball
Tonight preceding the Major League Baseball season opener, with the Texas
Rangers visiting the World Series champion Anaheim Angels.
"The rapidly growing base of HDTV users is hungry for more high-definition
content, and ESPN is committed to providing them the compelling content they
seek," executive vice president of affiliate sales and marketing Sean Bratches
said in a prepared statement.