Evolution Hires Avail-TVN, Pace Sales Execs

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Evolution Digital, a supplier of digital cable set-tops, announced the appointment of two sales execs: Marc Cohen, formerly with Avail-TV, and Mark Besocke, previously with set-top maker Pace.

Cohen will lead Evolution Digital's sales efforts as executive vice president of sales. Most recently he was vice president of sales for Avail-TVN, managing all linear cable TV industry customers and all sales efforts in the U.S. and Caribbean. Prior to Avail-TVN, Cohen co-founded and operated Longview Communications, an MSO with 125 cable systems in five states, and before that was vice president of sales and marketing at Mid-Atlantic Communications.

Avail-TVN said Cohen's duties are being absorbed by the existing affiliate sales team, overseen by senior vice president of sales Chris Gagliano.

Besocke, who joins Evolution as regional sales director based in Denver, was previously the Western regional sales director for Pace.

"Cohen and Besocke's industry knowledge and relationships are invaluable to Evolution," Evolution Digital president Brent Smith said in a statement. "They will expand our reach and help us deliver on our goal of providing cable operators with unique and innovative product solutions.

Evolution Digital, based in Centennial, Colo., provides low-cost digital terminal adapters to help cable operators reclaim analog bandwidth among other set-top box products.

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