Ex-BET Exec to Program CoLours - Multichannel

Ex-BET Exec to Program CoLours

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A new company founded by former Black Entertainment Television executive
Cindy Mahmoud will oversee the programming and sales responsibilities for
OlympuSAT Inc.’s digital multicultural service, CoLours Television Network.

Beginning Nov. 1, CLM Media LLC will handle all programming for the nonprofit
CoLours, which is distributed via EchoStar Communications Corp.

As part of the network "relaunch," CoLours will launch a "All-Star Preview"
weekend Nov. 1-2, which will feature some of the new programming for the
channel, including a potential morning talk show and a daily music magazine,
according to Mahmoud, who would not reveal financial specifics of the
agreement.

In addition, the network will work with the Congressional Black Caucus as the
official programming source for the Caucus’ "Year of the African American Male"
initiative in 2004.

OlympuSat CEO Tom Mohler said the deal with CLM "was not dictated by
dollars as much as by the opportunity to give Cindy and her talented executive
team the opportunity to grow CoLours and take it to the next
level."

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