Hewlett-Packard will sponsor a series of vignettes featuring first-person accounts of the Sundance Film Festival to air on Sundance Channel.
HP Snapshot Diaries will air as part of the network's Festival Dailies programming block, starting Friday.
The agreement between Sundance and HP follows the network’s announcement earlier this week that Lexus and Smith Barney will be co-presenting charter sponsors of its The Green environmental programming block.
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