Finding Love -- and Pizza -- on Tr3s


Who says weddings and pizza don't go together?

Viacom's Tr3s: MTV, Musica y Mas has signed a special
sponsorship with Domino's Pizza to prominently feature the brand during season
five of dating reality series Quiero mi

Dominos on Quiero mi boda

Starting Aug. 20, bilingual, bi-cultural couples will be
seen onscreen sifting through their wedding to-do list while enjoying or
ordering Domino's Pizza.

Quiero mi boda,
which airs Mondays at 9 p.m. ET, is built around cross-cultural weddings. It's
part of Tr3's "Queiro Mi" franchise (other entries include Quiero me quinces, Quiero mi
and Quiero mi baby), which
Tr3s touts as "an important vehicle for brands seeking to reach
bilingual/bicultural Latinos."

In the fifth season of Quiero
mi boda
, Domino's Pizza is the centerpiece for a surprise party organized
for a soon-to-be bride and groom couple from North Carolina.

The Domino's Pizza brand will also be displayed as bilingual
couple Cynthia and Jorge sit to plan their wedding while building their own
pizza creation on Domino's online ordering service.