Qualcomm's FLO TV mobile-television unit hired Alice Kim, most recently in charge of MTV Networks' digital-media distribution strategy, as senior vice president of strategy and corporate development.
Kim will report to FLO TV president Bill Stone, whom Qualcomm hired earlier this year.
The FLO TV service is currently offered by Verizon Wireless and AT&T Wireless on certain mobile handsets. The lineup includes 18 dedicated channels: CBS, CBS College Sports, CBS News, CNBC, Comedy Central, ESPN, ESPNEWS, ESPN2, FOX, FOX News, FOX Sports, MSNBC, MTV, NBC, NBC 2Go, NBC News, NBC Sports and Nickelodeon.
As MTVN's senior vice president of digital distribution, Kim was responsible for developing strategy and building revenue across the 17 on-air and digital brands of the MTVN portfolio, including MTV, VH1, Nickelodeon and Comedy Central.
Prior to that she was vice president of business development at the mobile marketing start-up Enpocket, after working in investment banking with Dean Witter Reynolds and then venture capital with CIBC Capital Partners and Dolphin Equity.