Viacom Inc. said Thursday that Carl D. Folta will assume the newly created role of executive vice president of the office of the chairman following the company’s separation into two publicly traded companies.
Folta -- currently executive VP of corporate relations -- will serve as chief representative of the chairman and a corporate officer of both companies, reporting directly to chairman and CEO Sumner M. Redstone.
He will be responsible for overseeing communications and administration for the office of the chairman in consultation with the boards of directors for both new Viacom and CBS Corp., serving as senior advisor and spokesman for the chairman, with responsibility for strategic positioning and outreach to all internal and external audiences, including the media, the investment community and U.S. and international government officials.
Folta will also be responsible for directing the companies' joint “KNOW HIV/AIDS” initiative, and he will work closely with Tom Freston and Leslie Moonves -- who will become CEOs of new Viacom and CBS Corp., respectively -- and the senior staffs of both companies
The new Viacom will include the company’s cable assets (MTV Networks and Black Entertainment Television), Paramount Pictures, Paramount Home Entertainment and Famous Music.
CBS Corp. will include the CBS broadcast network, the UPN broadcast network, Infinity Broadcasting Corp., Viacom Outdoor, Viacom Television Stations Group, Paramount Television, King World Productions, Simon & Schuster Inc., Showtime Networks Inc. and ParamountParks.