Along with the changing of the guard in the House of Representatives and Senate on Election Day 2006, there were some swings among cable news networks with midterm-election ratings.
Sector leader Fox News Channel narrowly topped the pack in primetime with total viewers Tuesday, but CNN scored the highest among the 25-54 news demo, while MSNBC racked up the biggest gains in both measures.
Fox News averaged 3.05 million total viewers in primetime, versus 2.96 million for CNN. That compared with 2.74 million for Fox News on election-night 2002 (Nov. 5) and 2.46 million for CNN, according to Nielsen Media Research data.
For its part, MSNBC averaged 1.93 million two-plus viewers, just about 1 million more than the 940,000 who watched that network’s coverage of the 2002 midterm election.
Among adults 25-54, CNN wound up on top, averaging 1.33 million of those viewers, compared with 1.25 million for Fox News. Four years earlier, there were 1.03 million among that viewer precinct for Fox News and 991,000 for CNN.
Once again, MSNBC recorded the biggest percentage advance, more than doubling its total to 879,000 from 424,000 Nov. 5, 2002.