Fox will be taking multiscreen to the extreme on Friday (August 14) at 2:30 p.m. ET when it kicks off coverage of the Bundesliga season opener between defending champ Bayern Munich and Hamburg.
In addition to televising the match nationally on Fox Sports Regional Networks and Fox Sports 2, the programmer will also offer live streams on four platforms – YouTube, the Fox Sports GO app, Fox Soccer 2 GO app and at FoxSports.com.
Fox is set to offer all 306 Bundesliga matches this season on Fox Soccer 2 Go, a digital subscription service that runs $99 per year. All matches from Germany’s top pro league televised by Fox Sports 1, Fox Sports 2 and Fox Deportes will also be available on Fox Sports Go, Fox’s authenticated TV Everywhere app. Fox noted that this season is 21Century Fox’s first as the global media rights partner for the Bundesliga.
“We were looking for a creative way to kick off our new long-term partnership with the Bundesliga,” said Pete Vlastelica, executive vice president, digital, at Fox Sports, said in a statement. “One great way to do that is to tap into the power and accessibility of YouTube, and showcase Bayern Munich, one of the best soccer teams in the world.”
"We’re über-excited to bring Bundesliga matches to US soccer fans on YouTube for the first time ever,” added Tim Katz, head of sports partnerships, North America, at YouTube. “YouTube is already the premier home for sports highlights and with this partnership with FOX Sports we're delivering even more great sports programming to fans."