FSN to Launch `Best Damn' Campaign

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Fox Sports Net will implement a
multimillion dollar national promotional campaign in support of the Best Damn
Sports Show Period
, beginning June 24.

'The Best Damn Sports Show Period All-Star Summer' effort will include
several events and stunts, and will the sports news/entertainment shows in
several cities, said network sources.

FSN will also provide opportunities for operators to tie-in on a local level
with the promotion, which will run through July 19, said
sources.

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