WEST HOLLYWOOD, Calif. — If you need a hint as to what the future of the OTT space is going to be, Erick Opeka, executive VP of networks for OTT channel operator Cinedigm, can point you in the right direction.
“As we look at the various buckets of consumers making the switch, the canary in the coal mine is the younger viewers,” he said, speaking May 12 at the Futuresource New Content Horizons event in West Hollwood, Calif.
He pointed to recent research showing millennials averaging more than three OTT subscriptions each, a number that has to have traditional pay TV operators concerned.
“People are experimenting, taking on the idea of cord cutting and cord shaving,” Opeka said. “There are a lot of people interested in this space.”