The Madison Squarer Garden Co. has named Jordan Solomon as executive vice president for MSG Sports, effective Feb. 11.
Reporting to MSG president and CEO David O’Connor, Solomon will focus on the Garden’s professional sports teams – the New York Knicks, New York Rangers and New York Liberty – as well as its development league franchise the Westchester Knicks.
“Few companies anywhere have the breadth and depth of passion, loyalty and tradition that our sports teams have built,” O’Connor said in a statement. “As we look to the future, we need visionary and fearless leaders like Jordan who readily embrace all of the possibilities inherent in today’s frenetic environment – so we can ensure we’re using all available tools to maximize our relationships with fans, partners, leagues and athletes, and best position ourselves for long-term success. Jordan is a perfect fit and we look forward to his arrival at MSG, and his immediate impact on our operations.”
Solomon joins MSG from the National Basketball Association, where he served as vice president, Team Marketing and Business Operations since 2014. In this role, he led the organization’s strategy and analytics group, which provides NBA teams with financial, marketing and consumer analysis. He also advised teams on all elements of their business operations and strategy, including ticket sales and service, sponsorship, marketing, and analytics.
Among Solomon’s responsibilities at MSG will be developing the overall commercial strategy and goals for the franchises’ businesses; daily oversight of financial and operational matters; and identifying and building key strategic relationships. In addition he will be responsible for the in-game experience, as well as working with colleagues across the company to create marketing, sales, and sponsorship plans, along with fan development and community relations events and programs that strengthen the teams’ brands.
“I am thrilled and honored to become a part of The Madison Square Garden Company, and look forward to supporting Doc and my new colleagues in driving innovation and performance,” Solomon said in a statement. “There is no greater stage than Madison Square Garden and no bigger names in sports – I cannot wait to join the talented staff at MSG and collectively accomplish even greater success in the days to come.”
Prior to the NBA, Solomon was with McKinsey & Company for seven years, where he held a number of positions with increasing responsibility, including his last role as Associate Principal. During this time, he advised an extensive array of media and entertainment, gaming, and financial services clients in the areas of sales and marketing strategy, pricing, and customer experience. Mr. Solomon began his professional career at Silicon Valley Bank, where as part of the company’s Venture Capital Group, he led due diligence, recommended investments and advised senior management of early-stage technology companies.