Gemstar-TV Guide Forms New Group

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Gemstar-TV Guide International Inc. said Monday that it has formed a cross-platform product-development and technology group.

The company said the group will focus on enhancing existing product plans and developing new products and services to further its goal of becoming “the leader in television guidance across multiple media platforms.”

Steve Shannon has joined Gemstar-TV Guide as executive vice president and general manager, product development. Shannon was the founder of Akimbo Systems Inc.

Michael Starkenburg has also come aboard as senior VP, technology. He had been running consulting firm Starkenburg Group.

“The formation of this group and the appointments of Steve and Mike are important steps in executing our new strategic plan for the company,” Gemstar-TV Guide CEO Rich Battista said in a prepared statement.

“We will benefit greatly from their combined years of experience in cutting-edge companies, developing and advancing product development and technology innovations,” he added. “Under their leadership we plan to further our position as the leading company developing guidance products and technological advancements for the television viewer across multiple media platforms.”