The Association of Cable Communicators said the three nominees for the association’s highest honor, the Golden Beacon Award, are: C-SPAN at the Republican National Convention, C-SPAN Networks; "Mankind Connected: A Global Teach-In," History; and "Characters Unite," USA Network.
ACC will honor the Golden Beacon Award nominees and announce the winner during the Beacon Awards Dinner and Ceremony on Thursday, May 9, in the Hyatt Regency Washington on Capitol Hill. The ceremony takes place during ACC's annual conference, "FORUM 2013 – The Value Proposition: Know It. Sell It."
"The Golden Beacon is ACC's highest honor, presented each year to a single communications initiative that has had a profound and lasting effect on the industry and its various stakeholders,” Pete Abel, 2013 Beacon Awards chair and senior vice president, corporate communications, Suddenlink, said in a release. The three nominees, he said, "have exemplified the cable industry’s commitment to improving the quality of life in the communities we serve, locally, nationally and globally.”
The 2012 Golden Beacon Award recognized Time Warner Cable’s "Connect a Million Minds" public-service campaign to improve science, technology, engineering and mathematics (STEM) education in the United States. Pictured: Rosa Gatti, ESPN, Inc., presents the award to Tessie Topol, TWC.
"Characters Unite" is USA Network’s public-service campaign dedicated to combating hate and discrimination while promoting diversity and acceptance. In partnership with leading nonprofit organizations, the multiplatform initiative focuses on a wide range of civil and human rights issues, including racism, hate crimes, bullying, access for people with disabilities, gender discrimination, homophobia and religious intolerance. While the effort is year-round, USA designated February as Characters Unite Month, a time when the Network shines a brighter spotlight on the importance of tolerance and mutual respect. This year, USA dramatically expanded the month-long effort with more on-air programming, digital content and special community events than the Network had ever done before.
C-SPAN is known for gavel-to-gavel coverage of the House and Senate, and every four years, brings its signature style of coverage to the presidential campaign with the national conventions serving as the centerpiece. At the Republican National Convention in Tampa, C-SPAN proactively reinforced that brand with key publics and affiliate partners and reminded the political community and the cable industry of C-SPAN’s reputation in the sphere of politics and government. Bright House Networks's role as the official telecommunications provider for the convention helped C-SPAN promote the message of cable's public service, as well as the specific message that complete coverage of the conventions is available to customers in the Tampa area thanks to Bright House.
In conjunction with the November 2012 premiere of the epic 12-hour television event Mankind The Story of All of Us, History partnered with UNESCO to create a unique, educational event for young students: "Mankind Connected: A Global Teach-In." The global webinar featured satellite live feeds from Liberty, Missouri and Vina del Mar, Chile as well as participation from all seven continents, including Antarctica.