New York -- Bonnie Hammer has been promoted to the newly
created position of general manager of Sci Fi Channel, officials said last week.
Hammer, most recently senior vice president of Sci Fi
programming, will also hold the title of executive vice president. In her new job, Hammer
will oversee all facets of Sci Fi's business, including programming, marketing, ad
sales and licensing.
The new GM slot was created as part of USA Networks
Inc.'s increasing focus on the independent growth and success of Sci Fi, officials
Hammer will report to Stephen Chao, USA Networks'
president of programming and marketing.
"Under Bonnie's recent leadership, Sci Fi has
taken giant steps forward in realizing its full potential," Chao said in a prepared
statement. "She's made tremendous improvements in the channel's programming
and scheduling and generated immediate ratings success. The general-manager position is
new for USA Networks, and Bonnie is definitely the right person for the task."
Hammer, who joined USA Networks in 1989, is spearheading
the development and production of Steven Spielberg's 20-hour miniseries, Taken,
and Sci Fi's first talk show, hosted by psychic medium John Edward.
Sci Fi began shooting a pilot here last week for the talk
show, which will debut in March. Officials weren't sure if the talk show will air in
late-night or daytime.